Strategic Social Media

This course is designed to empower law enforcement professionals with the knowledge and tools needed to effectively manage social media platforms for public safety, community engagement, and crisis communications. Participants will learn how to craft compelling content, build trust with diverse audiences, and navigate challenging situations such as misinformation and reputational crises. Topics include online strategies for effective storytelling, legal and ethical considerations, and managing online negativity. By the end of the course, attendees will be equipped to create dynamic social media strategies that enhance transparency, foster positive relationships, and amplify their agency’s mission.